The Secret to Selling Art: Building Relationships & Trust | Art & Commerce with Paris Chong

Selling art isn’t just about talent—it’s about building strong relationships. In this discussion, Paris Chong and the panel dive into the challenges of selling art, the importance of trust, and why successful artists are also great salespeople. Drawing from experiences at Leica, this conversation highlights the power of personal connections in the art world. Whether you’re an artist, gallerist, or collector, these insights will help you navigate the business side of creativity.

Key Topics:

• Why selling art is just like selling anything else
• The importance of relationship-building in the art market
• How trust and personal connections influence art sales
• Insights from Leica on selling high-value items
• Why people buy from those they like and trust

Quotes:

• "Selling art is not easy—you have to be a good salesperson."
• "Build relationships before you ask for money."
• "People have to like you and trust you to buy from you."
• "We’re selling expensive things. You need strong relationships to make it work."