Swardy shares his vision for a new kind of live music experience—one that allows artists to stay in one place, perform intimate and narrative-driven shows nightly, and still grow their fan base. Instead of following the traditional touring model that can be exhausting and unsustainable, he explores how to optimize live performances for different levels of artists. Could this be the future of live music? Watch to find out.
Key Topics:
- Rethinking live performances for independent artists
- The idea of artists performing regularly in one location
- How narrative-driven, intimate shows can build fan engagement
- Creating a sustainable alternative to the traditional touring model
- Why mimicking the AAA artist model doesn’t work for everyone
Quotes:
- "I want a space where artists can perform, grow, and express themselves—without constantly being on the road."
- "Touring is exhausting. There has to be a better way for different types of artists."
- "If people connect to a show, give them the opportunity to do it again somewhere else."
- "The industry shouldn't rely on burning out artists until they give up and move on."
